A business gets success by solving problem that people face and obviously at the right time. Most the startups fail because they launch at the wrong time. Entrepreneurs have no idea how to start the business? How to pick the right products and services it’s going to offer? What should be the name and identity and slogan should be? Are you one of them? Then keep reading;
Here is an idea think of your past which problems you solved for the people. What were the actual problems people asked you to help them? Doesn’t matter how you have spent your life and professional career. You should be good at something in. Think? You have been a good singer, gardening, cooking or whatever just think what you do best. That’s the point where you have to pick the startup idea.
Your first goal is to find the right name for your startup and make a solid digital and print identity for it after that you have to check out the people around you which are interested in your niche. Then you have to focus on the marketing of your startup. If your business is B2B then you don’t have to market to everyone you have to pick and industry then market to them one big client can make your startup a successful business. You have no need to go to everyone. Choose clients or customers carefully. Be focused.
For Example, you own a home automation company and your products are above 1 million and you are marketing to employees of a company or middle or lower class of people no matter how hard you push them they are not going to buy then what you going to get? Your company will fail. To sell your products you need to have the right team that can market your products to the big fish (the people who are rich) and sell them. From the above quick example and reading we learned the we need to find the right niche, right people and right timing to start the business. You might have these skills and you don’t know that? Don’t underestimate yourself. Do a complete basement of your skills and problems you have solved in the past. Think about this and ask yourself these questions:
By getting the answers of above-mentioned questions you will have some idea on what you can and have to do for your next startup. Now focus and think reidentify the problems and think how you can solve these problems by adding more value to it.
You will be thinking now what lol
Now you need
Ask your self do I have enough experience and knowledge to call myself a leader ….?
My target audience is …...?
My target audience used …. Social media platforms
My Target audience reads …. Magazines and audiobooks and attend seminars.
I can collaborate with….?
Take time and have your conversation with yourself. Research your niche and get complete knowledge then move on starting your business.